File 10 03 - General - H-2580: "The Wall Project" - Reimer Student Centre

"The Advancement Division, comprised of alumni, communications, and development, will develop significant relationshps, profile the university, and cultivate resources to fulfill the mission of Trinity Western University." Mission Statement - February 2003

From 1987 or 1988 to September 1995 (alternate sources list 1992), Guy Saffold served as Vice President for University Advancement. He was succeeded by Ron Kuehl, who was in turn succeeded in 2002 by Doris Olafsen, formerly Vice President for Development. Olafsen resigned from the position, effective May 2005.
Other department heads include:
Hilary Beard, Director of Advancement Services
Ron Hendricks, Director for the US Foundation

In 1988, this division provided oversight to Enrolment Management, Church Relations, Development, Information and Media Services (later University Communications), and Extension Ministries. (Source: an organizational chart for the Division of University Advancement, dated May 1988) At some point between 1996 and 2003, this changed. As per the mission statement, as of 2003 the following departments reported to the Advancement Division: Alumni Relations, University Communications, and Development

In the spring of 2005, Eric Poxleitner joined the division as Executive Director of Campus Planning and Projects.

In August 2005, Dr. Neil Snider sent out a campus-wide email message announcing that Ron Kuehl would be returning to TWU to serve as Vice President for External Relations: "Reporting to the President, and a member of the President's Cabinet, Ron will provide senior administrative direction for the University's fund raising, communications, alumni, and business development programs. Ron will engage in government relations activities as assigned by the President and provide senior oversight and support for the collaborative university-wide effort in brand marketing in order to achieve the University's institutional goals and objectives, maximize donor potential, and increase the overall base of support ... He will also serve as the Executive Director of the University's two foundations ... As of August, Ron has begun leading the External Relations division (formerly Advancement) ... "

In August of 2006 changes to the administrative structure of several departments were made. The position of Vice President for Enrolment Management was closed. Further, "the admissions/recruitement functions for undergraduate, graduate and seminary and comprehensive enrolment planning will transfer to Ron Kuehl VP for External Relations effective immediately, along with the Financial Awards office." (Email from President Jonathan Raymond, August 3, 2006)

Ron Kuehl, Senior VP for External Relations, resigned from this position effective August 31. 2008.
(In 2008, Marilyn Crone was serving as Acting SVP for Enrolment Advancement.)

The roles and responsibilities of External Relations were absorbed primarily by the Development Department, with some areas also going to University Communications.

In May 2009 it was announced that Marilyn Crone would be resigning in September of the same year, following the appointment of Todd Erickson to the position of Vice Provost, providing "senior leadership for marketing and enrolment management."

I’m pleased to welcome Scott Fehrenbacher, M.A., into the role of Senior Vice President, External Relations, at Trinity Western University. In addition to filling an important role on our Executive Leadership Team, he’ll be leading the MarComm, Enrollment Management, and Alumni and Community Engagement teams.
Source: email from President Kuhn, January 11, 2016